
The Story of Define Awesome

Define Awesome is a website designed and powered by the whole team here at Direction Inc. We like to have fun here, and we decided that the best way to do so is by building out a hilarious website – since, that’s what we’re good at.
But it’s not just about having fun – we have a goal with this crazy site, and that’s to help change the world and create laughs while we’re at it.
All profits generated by the website go 100% to charity. When you consider the only thing that goes into this website is our time, that means that literally every single penny that’s made goes to helping the world we live in. Each month, we take turns choosing a charity to donate to, based on what each person in this company feels most passionate about. Whether it be helping feed the world, clean water, helping children who have lost parents to drug abuse, you name it – every month we choose a new cause to dedicate the money the site makes to.