Eddie Choi 1

Eddie Choi

Chief Operating Officer, Direction Inc.


Eddie has an MBA from Smith School of Business UMCP and a Bachelor’s in Psychology from Carnegie Mellon University. Eddie has experience managing public-private partnerships and team leadership.

Eddie’s the thread that ties everything together. With a team of professionals from all different backgrounds and clients with varying goals and experiences, Eddie helps facilitate the collaboration and communication that allows our team members and clients to achieve their absolute best every single day.

What's Eddie Doing After Work?

Outside the office you’ll find Eddie teaching as an adjunct professor in business communication and public speaking, representing and managing young golfers (Eddie himself is a two handicap golfer), or burning rubber at the local drag strip. He also enjoys growing his own vegetables with his wife.


Knowledge Base


The 3-Step Process of Setting up a Google Ads Campaign for Success

Structuring a successful Google Ads campaign isn’t hard if you know what steps to follow. It does, however, require a lot of research, patience, and consistent dedication when it comes to optimization...

The Importance of Great Websites for Non-Profit Organizations

Nonprofit websites are becoming more and more important to organizations around the globe. Is your nonprofit website helping bring success to yours?...