DARO Management Group owns 11 apartment buildings in DC’s most desirable neighborhoods. Because they are in one of the most competitive local markets in one of the most competitive industries, they came to us looking to outperform their competitors in both organic search and paid advertising channels.
They also had examined their return on investment from online apartment listing services and determined that they could invest their advertising dollars more appropriately by driving traffic to their own web properties rather than relying on third-parties.
