Revenue unlocked for our customers
FreeGet a free SEO keyword reportScore my rankings

Yext Alternatives in 2023

Comparing Yext to
Direction Local

Are you a business owner seeking better control over your online presence?

Yext is a tool that helps businesses manage and enhance their online presence across various search engines and local directories. It can help businesses claim their listings, update information, and track how they appear in search results. Yext also offers additional features to drive customer engagement, such as click-to-call buttons and online appointment bookings.

Yext’s technology can streamline the process of maintaining accurate and engaging listings, however, many of their customers are searching for alternatives that don’t charge for padded network listings and allow them to own their listings rather than rent them for a continual recurring fee. Yext’s complicated dashboard and inconsistent reviews monitoring has also been a point of contention for many of their clients. If you want a local SEO solution that’s powerful and consistent, then read up on these Yext alternatives in 2023.

Dominate your local market with ease

Direction Local also allows businesses to track and respond to customer reviews and establish a stronger presence on social media platforms like Facebook and Instagram. In short, Direction Local helps local businesses increase visibility, attract new customers, and grow their business.


Get Direction Local

With a focus on convenience and simplicity, Direction Local streamlines the process of managing a strong online presence for any size business. Whether you’re a small mom-and-pop shop or a larger chain with hundreds of locations, Direction Local is the perfect solution for your local SEO needs.

Request a Free Demo

Schedule a live demo with a specialist.
Scan 35+ major online directories in seconds

Features Growing
Businesses Love

Listing management

Direction Local’s listing management tool will improves visibility on search engines and online maps for local searches.

By updating and managing key information such as business name, address, phone number (NAP), and hours of operation, you’ll have an optimized local search presence on sites like Google, Bing, and Apple Maps.

This not only makes it easier for customers to find and contact your business, but it will also boost your local search rankings so you can reach new customers in your area.

direction local 7
direction seo 3

Citation creation

With direct API connections to our publishers, and powerful data aggregators at your disposal, you can push business updates to your online profiles in minutes. 

This will save you tons of time managing your online presence.

Reviews management

With our reputation management tool, you can easily monitor and respond to customer reviews across all major review platforms, including Google, Facebook, Yelp, and TripAdvisor.

Our platform also allows you to monitor your brand mentions on social media, ensuring that you never miss a customer comment or review.

In addition, our reputation management tool makes it easy to track the reputation of your business across multiple locations, allowing you to have a comprehensive view into how your customers feel about your company.

direction local 5
direction local 4 1

Publishing center

With Direction Local’s publishing center, you can take a proactive step in guiding your customers’ shopping journey. 

Post Q&As to Google to inform potential leads about your service offerings; publish events or special offers on Facebook to increase website traffic; share blogs to keep your brand in the search spotlight.

When it comes to local SEO, the more you can engage your audience across your online listings, the more likely you’ll show up in their local searches.

Advanced analytics

Direction Local’s reporting dashboard provides analytics on the performance of your listings, allowing you to track viewership, website clicks, and calls made from listings in our network.

The dashboard also offers comprehensive data on how users are finding and engaging with your business through search engines and location-based apps, giving you the opportunity to optimize for maximum visibility.

Additionally, the dashboard offers competitor insights so you can stay informed about how your business stacks up against similar local businesses.

direction seo 2 1


direction logo
logo yext direction
Manual data submissions Manually submit your business info and updates through the dashboard
icon check 2
icon check 2
Data aggregator submissions Automatic submission of business info and updates through the dashboard.
icon check 2
icon nah
Data submission to voice search Have your business data and updates submitted to the most popular voice search applications such as Amazon Alexa and Apple Siri
icon check 2
icon nah
Update existing listings Pull existing listing data from online directories directly into your dashboard.
icon check 2
icon nah
Create new listings Create new listings or replace existing ones to create a unilateral, connective experience from one dashboard.
icon nah
icon nah
Speed of updates The speed of the data aggregation from dashboard to business listing
Number of sites Number of online directories available to connect to the dashboard for seamless updates

For healthcare providers,
Direction Local is a no-brainer.

With almost a dozen more healthcare directories than Yext and access to over 50,000,000 more people than Yext, Direction Local gives healthcare organizations the visibility they need to dominate their market.

Healthcare vendor
Monthly visits¹
direction logo
direction healthgrades
icon check 2 vitals
icon check 2 webmd
icon check 2
doctor com logo
icon check 2
caredash logo
icon check 2
dentalplans logo
icon check 2
docspot logo 1
icon check 2
wellness logo
icon check 2
sharecare health
icon check 2
bing logo
icon check 2
yp logo
icon check 2
rate md
icon check 2
nppes logo
icon check 2
¹ Data from
icon clutch
Voted top rated
SEO agency
“This is the best SEO platform I've ever seen.”
icon capterra
5 Star rated
in excellence
“The perfect sales
accelerator” for SMBs"
icon g2
Market leader in
SEO strategy
Powerful product with
endless possibilities"

Unlock your customer base today

Friendly support  •  Risk-free guarantee

5 more Yext

Advice Local

If you own a small business, it can be difficult to understand how to market online.

Fortunately, there are companies that specialize in helping businesses with their local SEO to ensure their website shows up higher on search engines like Google. 

Advice Local is one of these companies. They offer different packages for businesses, depending on how much help and customization you need. Prices range from $99 to $499+ per month.

With a team of experts, they can help take your local SEO to the next level. Check Advice Local to see if their services are the right Yext alternative for you.

direction advice local


BrightLocal’s local SEO services can help take your business to the next level.

Their team of experts specializes in everything from citations and reviews to Google My Business optimization, to help organizations stand out in local search results.

Customers can shop a la carte services with BrightLocal, committing to only the tools they need. Their citation builder tool is also a la carte, allowing customers to choose which sites they want to be listed on for $3/each.

If you’re looking to save money on your local SEO investment, BrightLocal might be the right Advice Local alternative for you. 

direction brightlocal


Whitespark offers a range of local SEO services that can help increase visibility for your business on search engines like Google and Bing.

Their citation building service focuses on creating and managing citations on important websites and directories, while their review generation service helps to get more positive reviews for your business online.

Whitespark also offers comprehensive local SEO audits, penalty recovery assistance, and customized local search marketing plans. 

Pricing for their services is based on the scope and complexity of the project, but they do offer competitive rates with no long-term contracts required. 

If you have a flexible budget and are looking for a local SEO partner who will do most of the heavy lifting for you, then Whitespark might be your best Advice Local alternative.

direction whitespark


Synup offers a comprehensive local SEO solution for businesses looking to improve their online presence.

Their services include listing and profile optimization, citation building, and review management.

Synup also offers advanced features such as call tracking, social media management, and reputation monitoring. Pricing is based on a monthly subscription model with customizable plans to fit the needs of each business. 

Additionally, Synup offers a free trial period to help businesses test out their services before committing to a plan. Overall, Synup’s wide range of local SEO services and flexible pricing make it a great option for businesses looking to make the switch from Advice Local.

direction synup


Birdeye is a platform that helps businesses with their local SEO efforts. It offers reputation management, review tracking, and online listings management.

Birdeye also makes it easy for customers to leave reviews on popular websites like Google, Facebook, and Yelp. By improving your online presence and reputation,

Birdeye can help bring more customers to your business. Additionally, Birdeye offers comprehensive analytics so you can track the success of your local SEO efforts and adjust your strategy as needed. Overall, Birdeye is a valuable tool for any business striving to improve their local search rankings.

direction birdeye

Choosing a
Yext alternative

If you’re frustrated Yext’s padded network listings or their practice of locking you into a never-ending billing cycle just to keep your listings live, then perhaps it’s time to find a different local SEO provider — one with a solid directory network that also gives you full ownership of your online presence.

For $999/yr, you can get a complete local marketing toolkit that provides everything an organization needs to win the “near me” search race.

With specialized customer support and a dedicated local SEO expert in your corner, we can provide the guidance and expertise you need to dominate Google and Bing, generate more website traffic, and bring more people to your storefront.


Try Direction Local

Friendly support •  Risk-free guarantee
Scan your business 35+ major online directories

asked questions.

Yext is actually a highly advanced AI-driven platform that offers five key services to business clients:

  • eCommerce solutions to increase discovery and conversion
  • Lead-generation solutions
  • Organic-search digital marketing solutions
  • Streamlined self-serve customer support
  • Internal workplace support software

Most of Yext’s technology gives leaders tools to readily and easily update information for anyone who needs it.

Yext keeps businesses’ digital footprint up-to-date and trustworthy by automating information updates- so you don’t have to. 

Unlike Yext, we don’t…

  • Overlook duplicate listing and inaccuracies. Our system runs regular data cleansing reports and eliminates duplicate listings, instead of simply suppressing them. Also, with advanced 2-way API synching, your business information will automatically be submitted across the web for perfect accuracy.
  • Create weak listing to bolster our network directories. Instead, we establish relationships to build our network leading to partnerships with the most powerful business directories on the web.

Yext was first founded in 2006 by Howard Lerman.

Yext’s essential product is the Yext Knowledge Engine, an AI that empowers businesses to give internet searchers accurate information—and to update multiple repositories of business information at once. 

So the saying goes, the third time’s a charm, and Yext is Howard Lerman’s third digital company. It grew from a company Lerman started in 2005: was a lead-generation service, initially solely for gyms. However, the centerpiece of the service was the website, which directed people to nearby gyms. was so successful that Lerman could sign over 3000 gyms up for the listing in a year. He quickly expanded the lead-generation service to other types of small businesses.

By 2006, Lerman envisioned the company as the next generation of Yellow Pages. From there, the name “Yext” was born.

Renaming the lead generation company wasn’t what turned Yext into a lead-generation empire. That happened in 2011.

By then, Lerman began to notice his business clients had stressful problems that sometimes hampered their online marketing efforts. The problem stemmed from keeping tabs on all of the multiple listings and profiles on different platforms.

Companies often learned that their online information was out-of-date only when customers called to complain. Lerman realized a streamlined listing-update service would be incredibly valuable.

Soon, Lerman developed a software product called Powerlistings. Powerlistings used AI technology to update several listings on different sites and platforms, all from a single control deck: the Yext Knowledge Engine. Robots are so cool.

Powerlistings and the Yext Knowledge Engine rocketed the brand to the top. Among digital marketing brands, Yext developed a reputation for being the best.

How do I cancel Yext?
You can cancel your Yext subscription from the Yext Account Settings page. The cancelation will prevent your subscription from renewing at the next billing period, so your listings with Yext will remain active up until that point.

How do I get Yext to release my listings?
It is best to contact Yext directly and request them to release your listings. To get the best from the Direction Local Replacement Service it is advisable to get confirmation that your listings have been fully released before you begin migrating.

When should I cancel Yext?
We advise canceling your Yext subscription, and get your listings released, 1 month prior to starting the Direction Local Replacement service. This will ensure there are no listings that are still locked/unreleased by Yext.

What will happen to my listings when I cancel?
When you have canceled your Yext Subscription some of your listings will remain, some will disappear entirely, and others will revert back to their pre-Yext state — which could contain outdated and/or incorrect information. The Direction Local Replacement Service will then ensure any inconsistencies are fully remedied, duplicate listings are removed, and you will get to build missing citations on key sites, as well as important, niche, industry ones — all of which you will now permanently own.