The Importance of User Experience on Your Website
Chris Kirksey
July 8, 2019
Check out These Four Compelling Reasons User Experience (UX) is The Key to Unlocking Loyal
How to Use Blogging and Content Marketing to Solve Problems & Answer Questions
Chris Kirksey
July 4, 2019
Serious question: Why did you build your website? The likely answer is that it serves
7 Reasons Your Business Needs SEO
Chris Kirksey
July 3, 2019
Discover The Data Behind The Power of Search By the end of 2020, companies will
Understanding The Cost of SEO in 2019
Chris Kirksey
June 27, 2019
Let’s face it – you don’t want to be that business owner who knows that
Guide to Hiring an Agency for Successful Law Firm Marketing
Chris Kirksey
June 22, 2019
It’s surprising what you find on the websites of competing law firms. They say things like,
Healthcare Marketing Trends in 2019
Chris Kirksey
June 19, 2019
With the rise of the High Deductible Health Plan (HDHP) in recent years, the demand
Why Blogging Is Important for Law Firms
Chris Kirksey
June 3, 2019
With court dates, client meetings, and countless hours of research, blogging is likely the last
Tips for Building a Successful Brand Awareness Campaign
Sarah Kirksey
June 1, 2019
How do you capture attention? How do you make an impression in a snippet that
The Power of Marketing Campaigns
Sarah Kirksey
May 31, 2019
Is there power in hiring a digital agency for your online marketing? If so, how
5 Reasons Your Blog SEO is Failing
Chris Kirksey
May 29, 2019
Search engine optimization is vastly different than it was just a few years ago. Google
Tips for Doctors: Benefits of Outsourcing Writers for Your Blog
Sarah Kirksey
May 29, 2019
Content is key, Content is king- I’m sure you’ve heard it all before. But if
Marketing for Doctors: Tips for Getting it Done Right
Sarah Kirksey
May 28, 2019
What’s up Doc? We get it, you powered through med school and are now doing
8 Reasons Your Business Needs to Follow the SEO Trend in 2019
Chris Kirksey
May 17, 2019
Did you know that Google processes about 40,000 searches every second Out of all those queries, only
Claim Your Spot: How to Choose New Domain Names to Buy
Chris Kirksey
May 16, 2019
When it comes to domain names, not all are created equal. Here’s our best insider tips on how to choose new domain names to buy and park.
To Blog or Not to Blog?
Chris Kirksey
May 15, 2019
There are over 152 million blogs on the web, and the number keeps growing. Although
Paid vs. Organic Search Marketing: Which Traffic Source Is Best?
Chris Kirksey
May 14, 2019
Paid and organic search are two major traffic highways of the internet. They both allow
Innovation at Its Finest: Stay Ahead of the Web Design Trends
Chris Kirksey
May 13, 2019
Are you looking for an update on the most innovative and popular web design trends
The Truth About Website Traffic: How Much Do You Need?
Chris Kirksey
May 10, 2019
The average American uses the internet over 23.6 hours per week as of 2017 according
Building & Expanding Your Brand Through SEO
Chris Kirksey
May 9, 2019
Do potential customers easily recognize your brand? You may run a business that offers fantastic
6 Questions To Ask When Vetting an SEO Agency
Chris Kirksey
May 8, 2019
You’re probably excited about the potential that SEO holds for your business. You do need
Optimizing URLs for Search Engine Optimization
Chris Kirksey
May 7, 2019
8 Best Practices to Create an SEO-Friendly URL There are a plethora of topics covered
Good Vs. Great Business: 5 Reasons Why You Need An SEO Agency
Chris Kirksey
May 6, 2019
Is your business making the front page of Google search results? Do you need to
The Long-Term Advantages of An SEO Strategy
Chris Kirksey
May 5, 2019
On average, there are about 3.5 billion searches on Google every day. What’s more, over
The Burning Question: How Long Does SEO Take to Work?
Chris Kirksey
May 3, 2019
When you think of SEO, what comes to mind? Magic wands being waved? “Joe” who
How to Understand and Act on Customer Feedback
Chris Kirksey
April 28, 2019
The moment a business is open, it is also open for customer feedback. Long before
Domain Name Trends in 2019
Chris Kirksey
April 26, 2019
Getting the right domain name for your business is essential. In order to find the best domain, it’s important to understand what is going on in the domain name world.
4 SEO and Google Ads Secrets Every Business Owner Should Know
Chris Kirksey
April 18, 2019
The Top 4 Google Secrets Business Owners Should Know There’s one tool on the internet
How Digital Agencies Increase Online Business Visibility
Chris Kirksey
April 17, 2019
Are you looking for effective ways to increase your brand’s visibility? Are you struggling to
SEO Is Upon Us: How The Success of Your Business Depends on It in 2019
Chris Kirksey
April 13, 2019
Search engine optimization, or SEO, isn’t a buzz word. The work that goes into making
Stay Trendy: The 6 SEO Trends That Will Dominate 2019
Chris Kirksey
March 24, 2019
“Without change there is no innovation, creativity, or incentive for improvement. Those who initiate change
The Key to Success: Why Search Engine Marketing Is So Important
Chris Kirksey
March 23, 2019
It’s that topic you keep hearing about… search engine marketing. You must have some desire to
Avoiding the Pitfalls: The Top 6 SEO Mistakes to Avoid
Chris Kirksey
March 14, 2019
Major search engine crawlers, such as Google’s search algorithm, can undergo hundreds of updates and changes
How Can Automation Help Your Marketing Strategy?
Chris Kirksey
March 13, 2019
Automation is becoming more prevalent than ever. You can use it within your marketing strategy
Winning With WordPress: The Top Benefits of Using WordPress for Your Business Website
Chris Kirksey
March 13, 2019
Imagine the frustration of going into a launch but you’re held back by your website’s
Sponsored Content vs Native Advertising vs. Content Marketing: What’s the Difference?
Chris Kirksey
March 12, 2019
When it comes to advertising online, the options are endless. Which can make picking the
Write it Right: The Top Copywriting & Landing Page Tips for Google Ad Success
Chris Kirksey
March 4, 2019
You’ve Heard The Terms: Ad-Copy, Conversion Rates, Landing Pages. But do you know how to
Does Domain Age Matter in Organic Rankings?
Chris Kirksey
March 3, 2019
If you were thinking I have some magical remedy for age reversal, you have come
Back to the Basics: A Simple Guide to Understanding SEO
Chris Kirksey
March 2, 2019
BTW. LOL. TTYL. All popular (though insignificant) acronyms that we’re all familiar with. And even
The Key to Success: Why Search Engine Marketing Is So Important
Chris Kirksey
March 1, 2019
It’s that topic you keep hearing about… search engine marketing. You must have some desire to
Prioritize to Optimize: 8 Reasons Your Business Absolutely Needs SEO
Chris Kirksey
February 28, 2019
Modern advances in marketing are making it easier for businesses to reach consumers online. With
Direction, Inc. Recognized by Clutch as a Top Web Designer in the U.S.!
Chris Kirksey
December 17, 2018
We continue to excel on B2B platform, Clutch.co! Earlier this year, we were recognized for
Negative SEO Is Still Alive in 2018: How to Protect Yourself
Chris Kirksey
December 12, 2018
How To Protect Yourself Against Negative SEO When done right, SEO uses algorithm-based approaches to
Measuring Content Marketing ROI
Chris Kirksey
December 12, 2018
Content marketing has become a buzz term in the last few years. It’s a
A How-to Guide on Customer Retention Through Digital Assets
Chris Kirksey
November 22, 2018
The digital assets a company manage are vital for customer retention. Following the current trends
Are You Using Data Analysis to its Full Advantage?
Chris Kirksey
November 12, 2018
In the recent past, data analytics have been transforming the business world significantly. Most businesses
Essential SEO Elements for Non-Profits
Chris Kirksey
September 26, 2018
Companies want to make their digital presences felt. Most have heard about search engine optimization
Do You Know the Lifetime Value of Your Customers?
Chris Kirksey
September 24, 2018
In this article, we are going to go over what Customer Lifetime Value is, how
Dive In »
How Does Blogging Help SEO?
Chris Kirksey
September 10, 2018
It’s 2019. If you manage any kind of website property, chances are that you created
Why has Spending on Digital Marketing Outpaced Traditional Marketing?
Chris Kirksey
September 7, 2018
In 2017, digital marketing spending passed television broadcast advertising by over $31 billion annually. Annual
Dive In »
Google Competitors: What Can You Do to Outrank the Competition?
Chris Kirksey
September 5, 2018
Are you looking for ways to outrank your competition on Google? According to Internet Live
Dive In »
10 Signs It’s Time to Update Your Facebook Marketing Strategy
Chris Kirksey
September 4, 2018
There's a big difference between offline marketing and online marketing. When you create an offline
Dive In »
A Comprehensive Guide to Local Search: Local SEO Tips You Can’t Ignore
Chris Kirksey
August 31, 2018
Looking for local SEO tips? Did you know local searches didn't exist in 2013? Google
Dive In »
The Innovative Approach to Social Media
Chris Kirksey
August 30, 2018
So you want to become a social media expert, But what does that mean exactly?
Dive In »
Must-Have Off Page SEO Checklist for First Page Rankings
Chris Kirksey
August 30, 2018
*Updated for 2019* When people hear the term "SEO," odds are they probably think of
Dive In »
9 Greatest Benefits of Content Marketing
Chris Kirksey
August 29, 2018
What if you could make all of your content more dazzling than ever before with
Dive In »
8 Simple Web Design Hacks to Boost Your Conversion Rate
Chris Kirksey
August 27, 2018
Many business owners fail to recognize how important it is to engage visitors with their
Dive In »
10 Ways to Get More Traffic with Inbound Links
Chris Kirksey
August 24, 2018
Do you ever click past the first page on Google's results page? You're not alone.
Dive In »
Direction Inc. Recognized for Digital Marketing Specialization in the Dental Field
Chris Kirksey
August 22, 2018
Direction Inc. proudly partners with businesses of all sizes to increase their visibility online and
Dive In »
What is Pay Per Click? Here Are the Basics of PPC Marketing
Chris Kirksey
August 17, 2018
The first-ranked webpage in a Google search gets 30 percent of traffic. From there, it's a sharp
Dive In »
Invest in the Best: Why Building a Website Shouldn’t Be Easy
Chris Kirksey
August 15, 2018
You Can Create Your Own Website - But Should You? If you recently purchased a
Dive In »
8 On-Page SEO Tips and Techniques That’ll Improve Your Search Ranking
Chris Kirksey
August 15, 2018
When you're crafting engaging content for your website's SEO efforts, you want to make sure
Dive In »
How to Make Your Website Popular: 5 Ways to Increase Website Traffic
Chris Kirksey
August 13, 2018
There are more than 1.5 billion websites on the internet today. If you're just starting
Dive In »
The Beginner’s Guide to Finding SEO Search Terms
Chris Kirksey
August 6, 2018
So everyone is telling you that your website needs a blog. Content is king! So
Dive In »
How to Get More (and Better) Google Reviews for Your Business
Chris Kirksey
August 1, 2018
Did you know that 88% of consumers trust online reviews just as much as personal
Dive In »
How to Create Google Ad Landing Pages that Sell
Chris Kirksey
July 30, 2018
Your Comprehensive Guide to Creating Engaging and Effective Google Ads Pay Per Click marketing through
Dive In »
7 Tools You Need to Improve Your Local SEO
Chris Kirksey
July 27, 2018
Are you looking to improve your local SEO? If you’re a small business with a
8 SEO Tips and Tricks You Need to Know About In 2019
Chris Kirksey
July 26, 2018
There are more than 640 million active websites on the internet. So for you as
A Complete Guide to Your New Inbound Marketing Strategy
Chris Kirksey
July 26, 2018
Do you know the latest inbound marketing strategies that will help your business succeed? In
Dive In »
The Top 5 SEO Ranking Factors That Matter in 2019 *Updated*
Chris Kirksey
June 30, 2018
Everyone has been talking about SEO ranking factors for well over a decade at this
Dive In »
Social Media Management
Chris Kirksey
June 15, 2018
Having active social media accounts across all popular platforms is critical in 2018. Facebook, Instagram,
Dive In »
6 Digital Marketing Strategies to Fuel Growth
Chris Kirksey
June 4, 2018
In 2018, not a single marketing strategy is complete without a massive focus on online
Dive In »
How Your Business Should Adapt to the Facebook Algorithm Update
Chris Kirksey
May 16, 2018
The recent social media privacy breach has overshadowed Facebook’s algorithm change earlier this year. Here’s
5 Reasons Why Your Site Needs to Be Mobile Friendly
Chris Kirksey
May 16, 2018
Earlier this year, Google began to officially roll out its mobile-first index. For businesses, this
Dive In »
8 Must-Haves for Your New Website in 2019
Chris Kirksey
May 10, 2018
So, you know you need a website. You’ve researched and found that every company claims
Direction, Inc. – A 5-star Agency on Clutch!
Chris Kirksey
May 10, 2018
At Direction, Inc., our motto is helping clients not just to market their services, but
How to Craft The Perfect SEO Project Outline
Chris Kirksey
May 10, 2018
Step-By-Step Guide to SEO Projects A lot of people dream about starting their own small
How To Utilize Social Media to Gain Conversions
Chris Kirksey
May 10, 2018
If you’re a business active on social media and you aren’t seeing conversions from it,
Social Media Study
Chris Kirksey
May 10, 2018
Utilizing Social Media For Your Business Ads on Twitter. Use them. First of all, Twitter
6 Essential Qualities of Great Web Design
Chris Kirksey
May 10, 2018
Helpful Tips & Tricks for Great Web Design When putting together a website for a
The 7 Secrets to Social Media Management
Chris Kirksey
May 10, 2018
What is Social Media Marketing? Social media marketing (sometimes abbreviated as SMM) refers to the
Dive In »
6 Great Ways To Market Your Brand Online
Chris Kirksey
May 10, 2018
Businesses, by their very definition, exist to provide a product or service. If you can’t
5 Content Marketing Myths (and a 2019 strategy roadmap)
Chris Kirksey
May 10, 2018
Create a Content Marketing Strategy that Hits the Mark Every Time You know about content
An Interns Experience at Direction Inc.
Chris Kirksey
April 21, 2018
A Review of My Experience at Direction Inc. As the 2 & ½ week point
5 Examples Of Great Story-Led Marketing Campaigns
Chris Kirksey
April 21, 2018
Check out these five examples excellent story-led marketing campaigns: “Tell me the facts, and I’ll
Red Bull Through the Lens of Instagram
Chris Kirksey
April 21, 2018
Creative Marketing: Red Bull Through the Lens of Instagram Red Bull is hands-down one of
What Direction is Your Website Headed in? *Updated for 2019*
Chris Kirksey
April 21, 2018
Is Your Website Headed in the Right Direction for 2019? Here Are 3 Reasons It
PPC & SEO: How They Work Well Together
Chris Kirksey
April 21, 2018
It’s a question that’s asked frequently but seldom is there a simple answer. The popular
5 Out of Date Web Design Practices and the Better Alternatives
Chris Kirksey
April 21, 2018
Your website is a visual representation of your company. First impressions matter, and you only
Dive In »
An Easy Tactical Approach to Improving Lead Generation
Chris Kirksey
April 21, 2018
It’s the same old marketing conundrum. You’re generating solid traffic, but the number of conversions
Dive In »
Knowledge Base
Jul
8
2019
The Importance of User Experience on Your Website
Check out These Four Compelling Reasons User Experience (UX) is The Key to Unlocking Loyal Customers & Higher Search Engine Rankings....
Jul
4
2019
How to Use Blogging and Content Marketing to Solve Problems & Answer Questions
Your website is where visitors discover your products. It's where visitors get answers to their burning questions. Your site solves their problem(s)...
Jul
3
2019
7 Reasons Your Business Needs SEO
Every business needs SEO. Because, unlike so many other kinds of marketing strategies today - SEO provides better returns & better customers...