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Position: Content Specialist
Are you a highly motivated content writer with an understanding of SEO who wants to take their creativity and writing abilities to the next level?
We achieve unmatched results for our clients because our team is comprised of creative, ambitious innovators. We are looking for a new writer to join our awesome culture of growth as soon as possible. This is an excellent opportunity to grow your writing skills, and experience in SEO. Candidates should have a passion for taking on challenges.
Summary
Direction Inc. is a world-class SEO firm that is highly motivated to bring new, talented people who share our love for marketing onto our team and expand the business.
As a content specialist, you will work within the content team, working directly with the SEO team to build content strategies, create compelling webpage copy, optimize call-to-actions (CTA’s), and create engaging, SEO-driven blog posts for a variety of exciting B2B and B2C industries.
Content specialists are “the voice” of our clients, so the ability to produce quality content while matching a variety of tones and styles is essential.
This is a fully remote position. An ideal candidate would not only have the requisite proficiency in various forms of writing to work for an SEO firm, but more importantly have a collaborative mindset with the initiative to engage and manage multiple projects concurrently. You must be a team player, and willing to speak with clients regarding content needs & strategies.
Salary: Depending on Experience, $29,000/year – $50,000/year (starting)
Benefits
- Unlimited Paid Time Off (PTO)*
- Work Remote, or In-House
- Company 401k Program w/match*
- Extremely Competitive Bonus Structure*
- Access to a Large Suite of Digital Marketing Tools & Resources
- Bi-Yearly Performance Reviews for Pay Raises & Growth Opportunities*
- All Necessary Equipment to Perform Job Responsibilities*
*Begins after our standard 3-month probationary period
Hours
- Full-time (Salary)
- 9:00 am – 6:00 pm Monday – Thursday (EST)
- 9:00 am – 1:00 pm Fridays (EST)
Note: These are the standard hours during your first three months. After our standard three-month probationary period, hours are flexible.
Requirements
- Tech-Savvy
- Copywriting
- Blogging
- Publishing to WordPress
- Conceptual or Creative Writing
- Prior experience in digital content marketing
- Working knowledge of SEO
- Outstanding ability to think creatively, strategically , and identify and resolve problems
- Excellent verbal and written communication skill
- Ability to work within a team and independently
- Strong organizational, time management, and analytical skills
Familiarity with the following is a plus:
- Slack
- Airtable
- Zapier
- AHREFS
- Elementor
- SEMRush
- Grammarly
- Google Analytics
Responsibilities
- You will be required to write roughly 10 blog posts (1,000+ words)/product-service pages (500+ words) weekly
- Thoroughly research topics to enhance and substantiate content
- Reviewing and analyzing client sites for areas that can be improved and optimized
- Use SEO best practices in writing
- Edit content produced by other members of the team
- Work closely with the SEO teams to receive feedback and modify content as necessary
- Preparing detailed content strategies & reports
- Identifying powerful keywords to drive the most valuable traffic
- Writing powerful calls-to-action to convert visitors
- Filling website blogs and pages with effective keywords and keyword phrases
- Writing effective SEO content for blogs and website pages
- Analyzing keywords and content strategies used by competitors
Values
- Lead With Integrity
- Excellence in Collaboration
- Dedication to Expertise
