B2B SEO for a Big Data Startup
Sayari
A data intelligence company dedicated to increasing corporate transparency in high-risk places, supporting critical national security mission sets, and fighting financial crime.
Results Sayari
Industry
B2B Data
Locations
Nationwide
Budget
Budget relies upon market and competition. Results powered Direction.com app + Direction Pro SEO.
$$$$
Time
Time to results relies upon market, competition, and budget. Results typical in 6 months+ with Direction.com app + Direction Pro SEO.
1 year+
Before0
After4,400
Rankings
Before0
After9,838
Organic Traffic
Before 6
After30
Software Demos
Organic traffic
9,838 visitors/mo
+9,838 increase
Organic keywords
6,838 Keyword Rankings
+6,838 increase
Sayari created a database of information that contains legal and corporate documents from difficult to access places.
They had a website that we were powering with an SEO campaign, but they were looking to eventually restructure the entire site in order to make it more SEO, and user-friendly.
The Challenge
Sayari already had a website when they came to us, along with a very strong brand guide. Our challenge this time was not creating something from scratch, but creating something that followed their rules and was an extension of their brand. Additionally, they had tens of thousands of database pages that needed to be ported over from their old WordPress environment, restyled, SEO-optimized, and fit into the structure of their new website.
The Solution.
Before we began, we had several calls with their marketing director in order to clarify his structural vision for the website. The core of this project was not a design overhaul, but a structural overhaul and a major SEO cleanup. Once we were certain that we were on the same page about the sitemap, the build-out began.
Over the course of the build we collaborated with their marketing team to ensure that we were using the correct graphics and fonts. They had many existing illustrations that we needed to place in the new site, and we also created some new visual material to further enhance the look and feel of their brand.
We also worked tirelessly to ensure that the pages were SEO-optimized — all 43,000 of them.
Digital PR Wins
Part of the problem with Sayari is that because they were a new company, they were not showing up in Google for their own name. So, we had to launch a massive Digital PR campaign, getting their name out in press releases, major publications, B2B directories, SaaS directories, and getting backlinks with their name as the anchor text on tons of other relevant websites. Some of the biggest wins include getting links from Market Watch, Fox News, Wiki, FDD.org, Tech Crunch, and Killer Startups.
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Average Increase
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Web Traffic
Sales
Concealed Coalition
A national brand that provides U.S. residents access to online and in-person concealed carry permit certification classes, training courses, gun laws guides, and more.
Before142
After1,972
Before3,129
After139,084
Before $19.7K
After$115K
Budget
Budget relies upon market and competition. Results powered Direction.com app + Direction Pro SEO.
$$$$
Time
Time to results relies upon market, competition, and budget. Results typical in 6 months+ with Direction.com app + Direction Pro SEO.
1 year+
Loud Rumor
A national brand that provides U.S. residents access to online and in-person concealed carry permit certification classes, training courses, gun laws guides, and more.
Before142
After1,972
Before3,129
After139,084
Before $19.7K
After$115K
Budget
Budget relies upon market and competition. Results powered Direction.com app + Direction Pro SEO.
$$$$
Time
Time to results relies upon market, competition, and budget. Results typical in 6 months+ with Direction.com app + Direction Pro SEO.
1 year+
Silver Tax Group
A national brand that provides U.S. residents access to online and in-person concealed carry permit certification classes, training courses, gun laws guides, and more.
Before142
After1,972
Before3,129
After139,084
Before $19.7K
After$115K
Budget
Budget relies upon market and competition. Results powered Direction.com app + Direction Pro SEO.
$$$$
Time
Time to results relies upon market, competition, and budget. Results typical in 6 months+ with Direction.com app + Direction Pro SEO.
1 year+
