Why Yandex?
Yandex is a Russian technology company that operates the Yandex.ru search engine. It also offers a wide range of other products and services, including Yandex.maps, Yandex.navigator, Yandex.market, and Yandex.taxi. Yandex has a market share of about 60% in Russia, making it the country’s most popular search engine. The company also has a strong presence in Ukraine, Kazakhstan, Belarus, and Turkey.
Yandex offers a variety of tools to help businesses improve their local SEO. One of the most important is Yandex.Listings, which is a local citation service. Yandex.Listings helps businesses to create and manage their local business profiles on Yandex. This makes it easier for customers to find your business when they search for relevant keywords on Yandex. In addition, Yandex.listings can help to improve your website’s visibility in search results and increase traffic to your website.
Benefits of a Yandex listing
If you’re looking to boost your local SEO in Russian-speaking markets, Yandex.listings is a great option. Creating a profile on Yandex is quick and easy, and it can make a big difference to your business’s online visibility.
To maximize the benefits of your Yandex listing:
- Ensure all your business information is accurate and up-to-date
- Provide a detailed description of your products or services in Russian
- Include relevant keywords that potential customers might use to find your business
- Regularly update your listing with new information or offers
Consider exploring local citation building services that specialize in Russian markets to help you establish and manage your presence on Yandex and other important local directories efficiently. This can ensure your business information is consistent and up-to-date across various online platforms, maximizing your visibility to potential customers in Russian-speaking regions.
- Link your website and products
- Update your hours of operation
- Keep your phone number current so your company won't miss out on any business
- And much more!
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